Preferred Client Club - Overview and Enrolling Clients

This guide contains Century 21's Overview and Instructions on how to enroll clients into the Preferred Client Club.

The Century 21 Preferred Client Program

The Preferred Client Club is a Loyalty Program

• The CENTURY 21 Preferred Client Club program is designed to keep you top of mind with clients.
• The program materials are uniquely designed from conception and planning through writing and artwork –to appeal to homeowners.
• This custom content focuses on your customers interests and keeps them engaged throughout the year.
• Almost 190K households are enrolled in the CENTURY 21 Preferred Client Club

What is Century 21’s Preferred Client Club?

PCC is a relationship marketing tool.

• Created to support you in your ongoing repeat business and referral marketing efforts.
• Exclusive for CENTURY 21®System members.
• Clients automatically receive 7 communications distributed evenly throughout the year –mailed directly to their home.
• Personalized with your photo and contact information.
• Options to enroll clients for 2, 5 or 7 years.
• This turn-key program saves you time and money. Saves you more than 30% when signing up customers for the 5 and 7-year plan, an estimated $9/year per customer.

PCC Mailing Schedule

The Preferred Client Club mailing schedule fluctuates each year based on several factors. There will be seven mailed pieces sent to the members throughout each calendar year but the date of each mailing fluctuates . Century 21 will update 21online and communicate the mailing schedule as soon as they are able to.

How do I Enroll a Client in PCC?

You can enroll a new client in the Preferred Client Club Member Management System on 21Online. To access 21Online, click the app link at the top of this guide.

You can also Contact the Preferred Client Club Customer Service directly at 1.800.876.1791 or email pcc@xpressdocs.com

For more details, click HERE.